AdTech Engineer

Job Title: AdTech Engineer

Compensation: The initial compensation for this role will be in the form of equity and can be half time to begin with, if needed. Once the company secures equity funding, which is expected within the next 3-4 months, the candidate will be converted to full-time and receive a competitive market salary in addition to equity.

Overview: We are seeking an experienced and highly skilled AdTech Product Manager with comprehensive expertise in all aspects of advertising technology, including the publisher side, the supply side, ad bidding, ad mediation, and every facet of advertising technology. The ideal candidate will have a deep understanding of the digital advertising ecosystem, programmatic advertising, ad serving, and data management platforms. The AdTech Product Manager will be responsible for driving the development and management of our advertising technology products and platforms, ensuring they align with industry standards and best practices.

Responsibilities:

1. Product Strategy and Roadmap: • Develop and execute a comprehensive product strategy that aligns with the company's business objectives and market needs, encompassing the publisher side, supply side, ad bidding, ad mediation, and other critical aspects of advertising technology. • Define and prioritize product features, enhancements, and integrations based on a deep understanding of the digital advertising ecosystem.
2. Market Research and Analysis: • Conduct in-depth market research to understand customer needs, competitive landscape, and industry trends across the entire advertising technology landscape. • Gather insights from customers, sales teams, and industry analysts to inform product decisions and identify opportunities for innovation.
3. Product Development and Management: • Collaborate with cross-functional teams, including engineering, design, and data science, to define product requirements, prioritize features, and oversee the product development process across all aspects of advertising technology. • Drive the development and management of advertising technology products and platforms, ensuring alignment with industry standards and best practices.
4. AdTech Expertise: • Demonstrate comprehensive expertise in all aspects of advertising technology, including ad serving, programmatic advertising, ad mediation, supply-side platforms (SSPs), demand-side platforms (DSPs), data management platforms (DMPs), and other relevant technologies.
5. Product Launch and Go-to-Market Strategy: • Plan and execute product launches, including defining go-to-market strategies, creating product messaging, and coordinating with marketing and sales teams to drive product adoption across the entire advertising technology landscape.
6. Performance Analysis and Optimization: • Monitor product performance and conduct data analysis to evaluate the success of product features, identify areas for improvement, and make data-driven decisions across all aspects of advertising technology.
7. Regulatory Compliance and Data Privacy: • Ensure that products comply with relevant advertising regulations, data privacy laws, and industry standards, such as GDPR, CCPA, and IAB guidelines, across all aspects of advertising technology.
8. Stakeholder Management and Customer Engagement: • Collaborate with internal stakeholders, such as sales, marketing, and customer success teams, to gather feedback, address customer needs, and ensure successful product adoption across all aspects of advertising technology.

Qualifications:
• Bachelor's degree in Computer Science, Engineering, Business, or related field. Master's degree preferred.
• Proven experience as an Ad Tech Engineer in the advertising technology industry, with a focus on the publisher side, supply side, ad bidding, ad mediation, and other critical aspects of advertising technology.
• In-depth knowledge of programmatic advertising, ad serving, data management platforms, and digital advertising ecosystems.
• Strong technical understanding of ad tech platforms, ad exchanges, ad networks, and real-time bidding (RTB) systems.
• Demonstrated success in developing and managing advertising technology products and platforms, with a track record of driving product innovation and market success.
• Exceptional communication, leadership, and stakeholder management skills, with the ability to engage with customers, internal teams, and industry partners across all aspects of advertising technology.

Location: Remote

Compensation: The initial compensation for this role will be in the form of equity and can be half time to begin with, if needed. Once the company secures equity funding, which is expected within the next 3-4 months, the candidate will be converted to full-time and receive a competitive market salary in addition to equity.