VP Marketing & co-Founder

About MoodMe

MoodMe is an innovative B2B tech leader on a mission to revolutionize the way businesses engage and gain insights through AIaaS and enterprise agreements. By leveraging the power of Face AI technologies, we create experiences that are not just engaging but profoundly insightful, providing a window into the hearts and minds of the target audience. Our vision is to set the standard in empathetic engagement, where user-centric experiences boost customer satisfaction, foster loyalty, and drive outstanding performance across diverse industries. At our core, we are dedicated to uniting innovation and ethics to craft an AI landscape that is unbiased and empathetic, ultimately making a powerful positive impact on a global scale. And this is only the beginning!

Position Overview

We are on the lookout for an energetic and purpose-driven Marketing Leader to revamp our expansion efforts, aligning it with a PLG-driven website for full-funnel optimization. Reporting directly to the CGO, this role is a remarkable opportunity for an experienced marketing leader to shape every facet of our marketing strategy, from planning to hands-on execution. As our CGO, you will be on the cutting edge of AI innovation, social impact, ethics, and privacy. You will have a pivotal role in a company poised to lead in face and vision AI technologies. If you thrive on the "no guts, no glory" philosophy and are ready to take charge with an entrepreneurial spirit, we invite you to watch a personal message from our CEO and discover the world of MoodMe – https://youtu.be/AOdEK3uFp_I

Our unique compensation package includes equity, offering you a stake in our vision. We ask for a minimum commitment of 24 hours per week. Furthermore, upon the anticipated closing of our fundraising round or when our sales generate sufficient cash flow, you can expect not only revenue share but also a competitive salary. If you are motivated by both innovation and long-term rewards, join us in making a significant impact on the tech landscape.

Key Responsibilities

• Develop and execute a comprehensive online marketing / growth strategy, focused on lead generation, partnerships, user acquisition, conversion optimization, and user retention, while aligning with a Product-Led Growth (PLG)-driven website and generating qualified leads for the Enterprise Sales team.
• Drive organic user acquisition through SEO, content marketing, and viral strategies, tapping into innovative channels to maximize growth.
• Create compelling designs & content for all our touch points - website, app stores, social media, communities, blogs, (and webinars, podcasts in the future) - and optimize the entire user journeys, ensuring a seamless user experience from awareness to conversion, and drive improvements at every stage.
• Implement data analytics and key performance indicators (KPIs) to measure marketing performance, adjust strategies for continuous improvement, and report to the management team.
• Utilize data analysis to inform growth strategies, constantly identifying opportunities for improvement and adaptation.
• Build and lead a growth-focused team, instilling a culture of innovation, collaboration, and rapid experimentation.
• Identify and cultivate strategic partnerships to expand reach, create new acquisition channels, and amplify growth efforts.
• Implement A/B testing and experimentation methodologies to refine and improve growth strategies.
• Continually enhance Conversion Rate Optimization (CRO) efforts by analyzing user behavior and improving conversion paths.
• Align growth strategies with MoodMe's commitment to ethics, privacy, and social impact, ensuring that growth is not at the expense of user trust.
• Manage sales budgets effectively, allocating resources to maximize ROI and growth.

Qualifications

• Extensive experience in leading marketing / growth teams or functions, with a track record of successful organic user growth in a startup or tech company, minimum 6 years.
• Deep understanding of both Product-Led Growth (PLG) and Sales-Led Growth (SLG) approaches to effectively implement and adapt strategies to the company's goals.
• Deep understanding of SEO, content marketing, and organic user acquisition strategies.
• Experience with conversion optimization, including A/B testing and improving user journeys.
• The ability to develop and execute a holistic growth strategy while being open to experimentation and adaptation.
• Exceptional attention to detail, combining a passion for maintaining high-quality standards with the ability to deliver results swiftly.
• Show exceptional organizational and time-management skills to efficiently prioritize and manage critical tasks and projects, ensuring seamless execution.
• Passion for staying on the cutting edge of growth trends and embracing new, creative channels for user acquisition.
• Strong proficiency in data analysis and decision-making, using data to inform and refine growth strategies.
• An empathetic, collaborative, and adaptable leader with the ability to inspire and lead a high-performing marketing team toward achieving remarkable results.
• Willingness to get hands-on and lead with an entrepreneurial spirit, recognizing that the startup environment demands agility and commitment.
• Excellent written and verbal communication skills in English.
• Bachelor's degree in Marketing, Business, or a related field (Master's degree preferred).

Culture and Values

At MoodMe, we have cultivated a diverse and visionary culture that embodies our core values of ethics, privacy, and AI humanization. Our environment is a dynamic, growth-centric space where every team member's voice is valued, and sharing ideas and feedback is encouraged. We maintain a "no-asshole policy" to ensure that respect and dignity are at the forefront of all interactions. We believe in fostering a "no guts, no glory" mentality that attracts high-performing individuals worldwide. Our commitment to a meaningful purpose, meaningful work, and a supportive, mentorship-driven approach ensures our team's unwavering commitment to excellence and impact within our innovative and deeply ethical tech landscape.

Why Join MoodMe

• AI Visionaries – Lead with visionary minds, cutting-edge tech, and a purpose-driven commitment to shape innovation and an empathetic tech landscape.
• Global Impact – Join a purpose-driven organization, transforming global user experiences and humanizing AI.
• Ethical Inclusivity – Our core values include ethics, privacy, and AI humanization, fostering an inclusive culture of diversity and unwavering integrity.
• Empathetic Leadership – Experience leadership that cares about your well-being and supports your career aspirations.
• Limitless Growth – In our dynamic startup, explore boundless opportunities for personal and professional development, reshaping the tech landscape.
• Collaborative Excellence – Thrive in a highly collaborative team, fueling innovation, curiosity, and dedication to our mission.
• Fun & Impactful – Embrace a dynamic, growth-centric environment where fun and innovation go hand in hand.
• Balanced Life – Strive for a healthy work-life balance, promoting overall well-being and reducing burnout.

MoodMe is an equal-opportunity employer. We embrace and celebrate diversity and are committed to creating a global inclusive environment for all employees. We believe a diverse team is essential for driving innovation and achieving our mission. Join us in shaping the future, where talent and innovation know no boundaries.

Interview Process

At MoodMe, we are dedicated to cultivating a culture of excellence, innovation, and inclusivity. Our job descriptions provide a glimpse into our company, showcasing our commitment to both our candidates and our mission.

1. Submit Resume and Cover Letter: Address key qualifications and relevant experience for the position and share what sparked your interest in MoodMe.
2. Application Review: We value thoroughness in reviewing candidates to ensure a good fit. If we see a match, we will promptly get in touch and proceed to one of the next two steps.
3. Role-dependent – this step may take one of two forms: a. Skills & Experience Assessment: Complete a task related to the position or provide samples of your work to demonstrate your expertise. b. 1st Video Interview: 1st Video Interview: A MoodMe team member conducts a screening call to assess values alignment, and culture fit, and to answer any initial questions.
4. 2nd Video Interview: Shortlisted candidates will be invited to an online interview with the hiring manager. This interview allows you to delve deeper into your relevance for the position and demonstrate your expertise.