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Nubank for loyalty1-10 Employees
  • Early Stage
    Startup in initial stages
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Nubank for loyalty
Zimp is a brazilian startup, founded in 2013, focused on developing a coalition rewards program based on a simple but bold idea: rewards points that work like money.

In practical terms, this means a business model and rewards mechanics that emulate the 5 main characteristics of currency:

Uniformity: No disguised values. 1 point earned = $1 of buying power.
Durability: No breakage. Spend only when you want.
Divisability: No limitations or conditions on spending. "Spend like money" redeeming experience.
Portability - Earning and Redeeming on-line and off-line.
Wide Acceptance - Focus on partners coverage, not size.
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Sergio Keller
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José Lenine
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I’m ux and product designer interested in all kind of interactive interfaces.
Fernando Daciuk
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Julia Canalini
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Founder @Zimp • Worked at @SambaTech, @iMusica • Studied at @Fgv Fundacao Getulio Vargas, @Escola Superior De Propagand E Marketing (Espm/Rj)
Valuation

$0

Funded over

2 rounds

Latest round

Seed (Dec 2015)

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