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See through the eyes of the consumer1-10 Employees
  • Early Stage
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See through the eyes of the consumer
Winner of the MRS Award for Innovation in Research Methodology, weseethrough is a technology-driven market research company that helps global organisations to better understand their consumers' actual behaviour, rather than reported or claimed.

We use wearable technology to capture first-person footage of people's lives and unearth powerful insights from hundreds of hours of video using Haystack, our video curation platform.

Our clients include Unilever, Ben and Jerry's, GFK, Persil, Vim, Ipsos, Knorr, Wall's, and many more.
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Duncan Roberts
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CTO at weseethrough; previously IBM and Accenture. @Cambridge grad with training in natural language processing. Polyglot.
Alex Foster
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Founder of WeSeeThrough (UserTesting.com for the offline enterprise world) @Race Yourself @vc @m&A @Rothschild @Citigroup @Ucl @Engineering
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