The House Tutoring Lounge careers

Summary
Education is broken. The House Tutoring Lounge models the solution. The House solves some of education's most critical challenges with a curated, concierge study experience in a bespoke membership lounge.

Customer Problem
Students are exhausted by the stress of school and parents. They are bored with learning in stale environments or isolated on-screen. Parents want a place to send their kids to study among friends surrounded by experts. The House is the parent-free oases offering students a social space with access to on-demand tutoring and homework help. The House provides the socialized learning teenagers crave and the peace at home that parents dream of.

Products & Services
Membership to the Academic Lounge - amenities including: free homework help (quick visits), priority access to tutoring (focused sessions), discounted pricing, and our cafe.

- K-12 Private Tutoring - Individualized tutoring for any academic subject.
- Test Prep Tutoring - prepare for a standardized tests such as the ACT, SAT, AP Exams, High School
Entrance Exams
- On Demand Private Tutoring - in-center, in-home, or online.

Target Market
Target is bifurcated between the "buyer" and the "user" - both critical to acquisition, and retention:

1. Middle to upper income parents valuing education above most family expenditures. Reducing their children's stress and emphasis on academic success are primary drivers. Regular consumers of tutoring.
2. Successful or struggling student stressed by school and frustrated by high demands and pressures of life. Regular users of tutoring.

Business Model
Our value-creation model is simple: we sell pandemic-proof education services that generate, on average, $600/customer/month housed in a paradigm shifting membership student lounge.

Our model is inherently scalable. We project centers to generate $1.8M/yr with margins of 40%. Our second unit opens in Q2 2021 expecting 25 units in 6 years.