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Increasing customer retention and conversion without unnecessary margin loss for our partners1-10 Employees
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Increasing customer retention and conversion without unnecessary margin loss for our partners
Every independent venue owner is running a business on gut feel. They know their regulars by face, not by data. They know when a quiet week hurts, but not which customers they lost or why. They discount, they run specials, they hope — and they hand 20–30% of every booking to platforms that don't actually want them to succeed.

Rydra is built on a different premise. We believe retention is a solvable problem. Not through loyalty stamps or discount codes, but through predictive intelligence — understanding, at a customer level, who is about to leave before they do.

We're a hospo-tech and beauty-tech platform operating on a flat consumer-side connection fee. Zero commissions. Zero margin extraction. Our partners keep what they earn.

Underneath the booking layer sits ClubRydra, our predictive analytics engine built on stochastic probability modelling and customer lifetime value analysis. It tells venue owners not just what happened, but what's likely to happen next, and what to do about it.

We're early. We're signing our first clients in Canberra and building the team that takes this nationally. If you want to build something that actually shifts power back to small business owners, this is it.
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Paarth Bhasin
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Alwin George
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Uma Gupta
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Ewan Goodchild
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Double Undergrad Law & Software Engineering UC; sold previous startup for six figures; full-time on Rydra
Valuation

$2.5M

Funded over

1 round

Latest round

Pre-Seed (May 2025)

Esop equity

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