Roadster company logo
Automotive Ecommerce | Buy or sell a car 100% online51-200 Employees
  • B2B
  • Scale Stage
    Rapidly increasing operations
  • 4.9
    Highly rated
    Roadster is highly rated on Glassdoor, with 4.9 out of 5 stars
  • 4.7
    Work / Life Balance
    Employees rate Roadster 4.7/5 on Glassdoor for work / life balance
  • 5.0
    Strong Leadership
    Employees rate Roadster 5.0/5 on Glassdoor for faith in leadership
Website
Locations
Company size
51-200 people
Total raised
$26.8M
Markets
MobileSaaSE-CommerceAutomotiveMarketplaces
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Roadster careers

Automotive Ecommerce | Buy or sell a car 100% online
Roadster is transforming the way that dealerships sell new cars by bringing the end to end car buying process completely online. This is a $1 trillion industry which has yet to be disrupted. Consumer tech in this space is totally antiquated and poorly positioned for mobile. We have unique ways to aggregate inventory, financing, leasing, incentives and service plan data so we know both what cars are available AND exactly what deal terms will look like. This allows us to provide complete customization of each deal, putting it into the consumer's hands. Roadster is approaching the market from an ecommerce and mobile-first perspective, with a modern, clean, responsive (and delightful) experience that dealerships can integrate into their dealership website and in store experience with minimal setup.

This same team built ShopStyle.com into a business driving $1bn+ in retail merchandise sales for retail partners (acquired by PopSugar, backed by Mike Moritz/Sequoia).

roadster.com
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Andy Moss
Avatar for Andy Moss
CEO of Roadster.com. Founded @ShopStyle (sold to @POPSUGAR) and @Fabkids (sold to @JustFab). Strong startup, product focused and BD executive.
Mika Kozma
Avatar for Mika Kozma
Founder and CEO of @HumanAct, Co-founder of @Roadster; Worked at @Wikia, @FLIP Video, and @Cisco. Thinker, Doer. Proud Father and Husband.
Avatar for Elsa Kawai
Founding member, VP of Creative @novel
Mike Lenz
Avatar for Mike Lenz
Co-founder of Roadster and ShopStyle; VP engineering at PopSugar; developer at Netscape, Apple and VeriSign; Stanford BS/MS.
Avatar for Vincent Lo
Founder of roadster.com. Founder and CTO of FabKids (acquired by JustFab). Early employee at Ariba. Architect at Apple.
Trey Matteson
Avatar for Trey Matteson
Founder of Roadster.com. Founder of ShopStyle (sold to POPSUGAR). Architect at Ariba. Early employee of NeXT (became today's OS X).
Total raised

$26.8M

Funded over

6 rounds

Latest round

Acquired (Jun 2021)

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