Drive NPI end to end. Own integrated plans for new products from concept to commercialization, including milestones, dependencies, critical path, launch timing. Turn Product Management's product goals into timelines, tasks and plans every team can commit to.
Own and refine our stage-gate process. Further refine clear gate criteria, documentation, deliv...
Own Purple's AI visibility KPIs: mention share, citation share, share of voice, sentiment, and average position, by engine, topic, and competitor (Saatva, Helix, Tempur-Pedic, Nectar).
Own the tracked prompt set. Map the conversational, multi-variable questions shoppers ask (back pain, hot sleepers, side sleepers, "which Purple is right for me") to the pages and sources that should answer them.
