Architect and lead full-funnel ABM programs spanning 1:many (broad audience advertising), 1:few (industry/segment targeting), and 1:1 (curated, high-value account experiences) — translating business priorities into tiered account strategies with differentiated channel and content approaches.
Develop and manage intent-driven targeting models using ABM platforms (6sense, Demandbase, or e...
Roadmap, Delivery & Team Leadership — Own the product backlog and release cadence from planning through launch. Assess technical feasibility and architecture tradeoffs so leadership can make informed prioritization decisions. Define acceptance criteria grounded in user value, system constraints, and release quality. Lead day-to-day execution of the Foundry product team — unblocking work, setting priorities, and driving momentum through ambiguity.
