Define what we build, who it is for, and why. Identify which proprietary and non-proprietary data assets carry commercial value and determine how they get packaged into products.
Build the roadmap and sequence it around where we have the best chance to win.
Form the product strategy for the CRO and supplier side of the business, and build a coherent thread through the ideas and early work that already exist.
Define where we should play in this market, and be able to tell that story clearly to customers, partners, and internal leadership.