- B2C
- Early StageStartup in initial stages
- Website
- Location
- Company size
- 1-10 people
- Total raised
- $250K
- Company type
- Fitness
- Markets
FORM Lifting careers
FORM Lifting is changing how athletes train by revolutionizing how they lift. By quantifying barbell lifts, we are transforming lifting from an art to a science. Athletes and coaches can now work to fine tune form and technique, and also track long term progress towards goals. The FORM app helps lifters without a coach determine when to add weight (based on their performance) to get the most gains in the shortest time.
The first device on the platform is the FORM Collar (patent pending), a smart device that measures barbell lifts to help you improve both your form and performance. This practical and convenient weight collar holds weights on the barbell as it streams data to your mobile device in real time. With the FORM Lifting app on your mobile device, you get meaningful, simple feedback from your FORM Collar on each and every lift. With cloud-based storage you can refer back to a single lift or an entire lifting session without ever having to take out a notebook.
The first device on the platform is the FORM Collar (patent pending), a smart device that measures barbell lifts to help you improve both your form and performance. This practical and convenient weight collar holds weights on the barbell as it streams data to your mobile device in real time. With the FORM Lifting app on your mobile device, you get meaningful, simple feedback from your FORM Collar on each and every lift. With cloud-based storage you can refer back to a single lift or an entire lifting session without ever having to take out a notebook.
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Jacob Portukalian
Worked at FORM Lifting. Experience with Bluetooth, Circuit Design, Embedded Firmware Development
Scott Mahr
Engineer, athlete. Founder @FORM Lifting • Worked at @Esolar, @Idealab • Studied at @Harvey Mudd College
Total raised
$250K
Funded over
1 round
Latest round
Seed (May 2016)
AllTrails • Remote • 4 weeks ago
ChowNow • Los Angeles • 1 month ago