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Combining technology with human and financial support to create a new SME safety assistance service1-10 Employees
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Combining technology with human and financial support to create a new SME safety assistance service
Folk will be the first ever offering to combine insurance protection with incident response & safety services tailored to SMEs.

Small businesses are disproportionately impacted by a major business incident, whether it be to their business operations or employees. In today's working world, the relationship between business continuity and employee welfare has never been more intertwined - yet there is a lack of options available for assistance specific to early intervention & proactive prevention of workplace safety incidents. No affordable, end-to-end solution exists that supports businesses and staff physically, mentally, and financially during times of distress.

We're combining three crucial elements to do this:

1. Crisis response services: Access to expert responders after threatening incidents such as workplace violence, blackmail, acts of terrorism and more.
2. Physical safety & wellbeing support: 24/7 access to Folk's support team to ensure employees feel safe and supported at work and at home - regardless of whether or not an incident has occurred.
3. Insurance coverage: A unique combination with insurance to provide reimbursement for the unforeseen costs of an incident and emergency funds to help keep a business running.

All of this will be delivered via a single, intuitive tech platform to enable maximum reach to customers in many different geographies over time.

Product:

Our product will provide end-to-end support - available to customers at all times. Target customers are SMEs with 5-200 staff in industries with higher interaction with public or greater risks of business disruption, physical safety incidents & poor mental health.

Our product will combine three key pillars:

1) Mobile-first safety tools
2) Back-end system to manage human response network
3) Underwriting engine to price services based on risk of industry-specific perils

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Guy Wallace
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Experienced venture builder and investor, primarily focused on fintech and education. Currently in London.
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