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It's Music Culture Unlocked1-10 Employees
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It's Music Culture Unlocked
Losing yourself in 50M tracks and countless playlists? As music streaming has become the 'new normal’, disrupting its industry with billions of streams per year, the myriad of insanely great new music remains largely undiscovered. The culprit is a lack of a smart, comprehensive and easy to use music discovery tool that helps us navigate this newly accessible world of music.

Content is king and music curation creates a difference in a market where everyone has more or less the same goods. But the browsing experience on todays platforms has largely remained the same. We're so dependent on an archaic and stagnant system of playlist making and no matter which streaming service you choose, you always end up with the exact same music, never really be able to grasp the ever evolving world of music.

So we reinvisioned an entirely new process of music curation and created an alternative UX approach to deliver on the promise of „Music Discovery“. The result is a non-stop stream of the latest tracks, handpicked by the worlds leading tastemakers and curators visualized on 
an interactive music map offering a bird eye view onto global music culture as it evolves. There is no need for playlist making anymore. Cuelr puts you in the now.

ML is great at analyzing music breaking it up into measurable data points. But it sucks when it comes to articulate the new, interesting and unexpected. Cultural shifts are anything but linear. Where ML ends Cuelr’s human experts work begins pivoting music discovery into a new, uncompromised and culturally rich music experience. Cuelr focuses on curating music that really matters. Culturally relevant music that literally changes people’s lives.
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Emanuel Heinstein
Avatar for Emanuel Heinstein
Entrepreneur, Product Designer and Product Leader with 15+ years industry experience leading global teams. Founder at Cuelr. Founder at Syncofy.
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