Assist account managers and associates in executing our digital services (email marketing, media buying, social media creation, and website upkeep) across all clients.
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Maintain and update content calendars and performance reporting dashboards to ensure timely delivery of digital content.
Serve as the primary client-facing lead for paid digital advertising accounts, owning communication, expectations, and delivery across the lifecycle of a campaign.
Translate political, public affairs, or advocacy goals into clear paid media strategies, flighting plans, budgets, and platform mixes.