Product Execution: Drive the daily product management workflow, including sprint planning, backlog prioritization, and agile ceremonies. Collaborate with cross-functional teams to ensure high-quality product delivery.
Strategic Collaboration: Work alongside the Principal Product Manager to define the long-term ...
Develop and execute a comprehensive paid media strategy that aligns with Caring.com's overall marketing and business objectives.
Identify new paid media opportunities and channels to expand reach and drive growth.
Stay abreast of industry trends, emerging technologies, and best practices in paid media.
Collaborate with cross-functional teams (e.g., content, creative, product) to ensure integrated and effective campaigns.