People at Allerah

What’s great about Allerah is the combination of breakthrough product design and deep fintech expertise behind it. On the product side, Allerah is building the first programmable remittance layer for the MENA region — offering instant, low-cost cross-border payments via a single API and SDK that integrates with wallets, banks, and gig platforms. Our smart aliasing system protects user privacy, while our backend optimises FX, compliance, and routing for every transaction. On the people side, the team blends decades of fintech, banking, and technical leadership: our CEO Jovi Overo has led global BaaS and card businesses at Unlimit and Vault; Ashraf Ghannam brings 20+ years of payments infrastructure and card switch expertise; and Sabine Zureikat is a serial entrepreneur with multiple patents and successful hardware and biotech ventures under her belt. We’re hands-on builders solving real pain points — and we know how to get to market fast.