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Transforming the financial product distribution model through data and technology1-10 Employees
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Transforming the financial product distribution model through data and technology
Many retail investment products have historically been offered to retail clients through financial advisors (FAs). Asset managers selling these products have previously offered them to FAs using a “boots on the ground” model of external and internal wholesalers. Times have changed. The new expectations of retail clients, the changing desires of financial advisors, and the COVID-19 pandemic has rendered this model ineffective.

The Advis Network is a two-sided distribution platform transforming the financial advisor and asset manager relationship for the new normal. For the FA, the network provides free cross-product analysis personalized to their specific business and client needs. On the other side, the platform creates a digital marketing network for distribution teams at the asset manager. The network will provide asset managers with the advisor behavioral data needed for the distribution model of the future.
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