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SoFi for Generation AARP
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SoFi for Generation AARP
Strong growth from AardvarkCompare in July 2018 with hyper-efficient budget.

ARR jumped from $650k (Jun 2018) to $850k (Jul 2018)
Annual marketing spend is only $50k

We are a Travel Insurance Marketplace

Licensed, Appointed, Contracted in 50 states & DC
Serving Generation AARP – The most profitable customers in the USA
Travel & Insurance – 2 significant discretionary spends for this enormous, untargeted, population
Bootstrapped, Profitable, and Cashflow generative

Sales
MoM ARR increased from $650k to $850k – best ever month
18% average monthly growth since Jan 2018

Why Generation AARP?
Largest US Demographic – 110m 50+
Highest Spending – 50% of Discretionary Spend
Ignored – Targeted with only 10% of Marketing Budgets
Travel – 50% travel internationally each year
Profitable Bridge – Travel Insurance Comparison
Massive Future Market – Medicare Advantage

Founder Background
Former Royal Air Force Pilot.
3rd start-up.
Sold last company to AXA Insurance
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Jonathan Breeze
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CEO AARDY. 3rd Company launch - CEO WhiteConcierge & JetRepublic. 2 Biz Units - NetJets Europe Commercial & Air Partner JetCard. Former RAF Pilot.
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