Digital Marketing Executive

The ideal candidate will oversee the online marketing strategy for the organization by planning and executing digital marketing campaigns. This candidate will launch advertisements and create content to increase brand awareness. This candidate will have previous marketing experience and be able to monitor the company's social media presence.

Responsibilities

Formulate strategies to build lasting digital connection with customers
Monitor company presence on social media
Launch advertisements to increase brand awareness
Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
Develop and monitor campaign budgets.
Should have a holistic understanding of all aspects like SMM, SMO, SEO etc.
Prepare accurate reports on our marketing campaign’s overall performance.
Identify the latest trends and technologies affecting our industry.
Evaluate important metrics that affect our website traffic, service quotas, and target audience.
Work with the team to brainstorm new and innovative growth strategies.
Oversee and manage all contests, giveaways, and other digital projects.

Qualifications

Bachelor's degree in Marketing or related field
Excellent understanding of digital marketing concepts
Experience with business to customer social media and content generation
A minimum of 2 - 5 years’ experience in a digital marketing or related position.
In-depth knowledge of various social media platforms, best practices, and website analytics.
Solid understanding of HTML is additional.
Highly creative with excellent analytical abilities.
Outstanding communication and interpersonal skills.
Good at writting content is required.