Digital Marketing Manager

Responsibilities:

1. Increasing conversion, Improving ROAS
2. Manage digital marketing budget to achieve targets across platforms
3. Responsible for Search, display ads and campaigns across, Google and Social media.
4. Develop and execute plan for campaigns - Segmenting and targeting, analysing results and designing future campaign structure.
5. Create a digital experience that is consistent with the brand.
6. Work with creators and brand ambassadors in delivering the right message on the right platform.
7. Drive follower growth, Create engagement strategies, Overall improvement in impressions and impact on Instagram, Facebook, YouTube and other social channels.
8. Direct customer marketing through emails and other touch points to encourage repeat purchase, Optimise marketing spend for maximum ROI.