GTM Engineer

About the team/role

Checkr helps state governments verify income and employment in seconds instead of weeks so benefits like SNAP, Medicaid, and TANF reach the people who need them faster. This role builds the automations and systems connecting our marketing, sales, and customer success motion, and then you'll actually run the campaigns that use them: the emails that go out, the lead flows that convert, the nurture sequences that keep the pipeline moving. You're as comfortable writing a webhook as you are hitting send on a campaign.

What you’ll do

• Architect and maintain our martech stack, CRM, email, and support integrations via APIs and webhooks
• Implement AI workflows with strong human-in-the-loop oversight
• Build attribution models and funnel dashboards to measure revenue impact
• Manage email and social media execution, including email list health, compliance, and deliverability
• Execute nurture and lead-generation campaigns alongside our marketing team
• Partner on paid media and SEO/AEO initiatives

What you bring

• 3+ years in a GTM function (marketing, sales, RevOps, CS) with a background in B2B, B2G, or SaaS.
• Proven track record of building reliable systems, automations, and data pipelines.
• Proficiency with CRMs and martech tools (e.g., Clay, HubSpot, Salesforce, Metabase, Gong).
• Hands-on experience with LLMs, low-code/no-code tools, and technical SEO/AEO.
• Strong analytical mindset focused on system design, growth metrics (CAC, LTV), and execution.
• An A-player mindset with a strong bias for action: you raise the bar, move with urgency, stay resilient through ambiguity, and take ownership to deliver meaningful outcomes.