
- B2B
- Public StagePublicly traded company
- 4.1Highly ratedBraze is highly rated on Glassdoor, with 4.1 out of 5 stars
Not Available

About the job
This is an Enterprise-level role within the Enterprise team in Braze's MEGS (Media, Entertainment, Gaming & Sports) organization. You will own a book spanning NHL, NBA, MLB, and MLS clubs and league-level entities — a mix of existing team/league relationships to grow and protect, combined with a very strong mandate to acquire net-new logos across all four leagues. This is one of the first dedicated, vertical-native seats built for professional sports, with a ~110-day sales cycle that is unique to how teams and leagues plan and budget.
The ideal candidate will have at least 7+ years selling SaaS solutions into enterprise accounts, with deep comfort running long, multi-stakeholder sales cycles from a standing start. Experience selling into professional sports, media, or live-events organizations is a strong plus, but not required — what matters most is the ability to translate a complex, cross-departmental buying process (marketing, ticketing, digital, data/analytics, and business intelligence functions) into a coherent, value-based pitch, largely from scratch.
You'll operate as the "GM" of your book — building account strategy across a relatively small, high-value universe of teams and league offices, partnering closely with Marketing, Business Development, and Customer Success to build a pipeline that is weighted heavily toward net-new acquisition, while also growing and protecting the existing relationships already in the book.
Core to your pitch will be Braze's Fan Equity framework: every team and league shares the same lifecycle marketing problem — fan attention peaks hard around game days, season openers, trades, and playoff runs, then falls off in the gaps between. Your job is to show how Braze's cross-channel orchestration and BrazeAI-powered personalization keep fans engaged through those valleys, turning single-game buyers into season-long, multi-year relationships.
WHAT YOU'LL DO
- Own and build pipeline across a named set of NHL, NBA, MLB, and MLS accounts, with a strong emphasis on net-new prospecting and acquisition alongside growth of existing relationships
- Build and execute account plans across the book, mapping decision-makers across marketing, ticketing/revenue, digital, and data/analytics functions
- Run a consultative, value-based sales process — from discovery through negotiation and close — typically over a ~110-day cycle
- Partner with a Business Development Representative and Marketing to build and prioritize pipeline coverage across the full book
- Develop and deliver executive-level business value assessments that connect Braze's platform capabilities to team/league-specific outcomes: ticket revenue, sponsorship activation, membership/season-ticket retention, and direct-to-fan digital engagement
- Collaborate cross-functionally with Deal Desk, Strategic Consulting, Customer Success, and Services to structure deals and ensure successful onboarding
- Represent Braze at relevant industry events, league meetings, and sports-tech forums to build brand presence in the vertical
- Maintain accurate forecasting and pipeline hygiene in Salesforce
WHO YOU ARE
- Background in Enterprise SaaS sales, ideally in Marketing Technology, CDP, CRM, or adjacent categories
- Demonstrated experience in complex, multi-stakeholder solution selling
- Training and practice in value-based selling, with an emphasis on building Business Value Assessments; experience with Command of the Message a plus
- Genuine passion for and working knowledge of the professional sports landscape — how teams and leagues make money, and how fan engagement ties to revenue
- Prior experience with Salesforce.com CRM or a comparable platform to manage pipeline, required
- Demonstrated ability to quickly ramp on new product surface area and cloud tools
- Proven track record navigating organizations with non-traditional buying committees and decision processes
- Strong verbal, written, and executive presentation skills
- Ability to travel for in-market meetings and industry events
For candidates based in the United States, the pay range for this position at the start of employment is expected to be between $121,000 and $190,000/year, with an expected On Target Earnings (OTE) between $239,000 and $375,000/year (including bonus or commission). Your exact offer may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition to cash compensation, this role qualifies for a comprehensive Total Rewards package that includes equity grants of restricted stock (RSUs) so that you will own a piece of our company.
#LI-Hybrid
About the company
- B2B
- Public StagePublicly traded company
- 4.1Highly ratedBraze is highly rated on Glassdoor, with 4.1 out of 5 stars
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