Product Manager, Ads Format

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together.

The Company operates Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world, and Specs Inc., a wholly-owned subsidiary dedicated to making computing more human, in addition to Bitmoji, Saturn, and other digital services.

Snap’s global ads business is responsible for driving revenue growth and advertiser outcomes across a multi-billion-dollar platform reaching hundreds of millions of users worldwide. The organization brings together Ads Platform Monetization (Product & Engineering), Product Marketing, Sales, Global Agency & Strategic Accounts, Business Planning & Operations, Creative Strategy, and Global Production. Together, these teams operate as an integrated system - building advertising products, shaping go-to-market strategy, and partnering with advertisers to deliver measurable business results. The team’s mission is to accelerate sustainable revenue growth by improving advertiser performance, expanding demand, and scaling Snap’s monetization capabilities globally.

We’re looking for a Product Manager to join our Revenue Product team at Snap Inc!

What you'll do:

• Lead the vision, strategy, development and launch of our ad formats
• Identify and prioritize new ways to drive intentful interactions with ads on Snapchat
• Ideate net new advertising Snapchatter experiences which delight advertisers and Snapchatters
• Integrate quantitative and qualitative information into product requirements
• Define and analyze metrics that inform product strategy and prioritization
• Collaborate with designers, engineers, data scientists, and user researchers to understand patterns and trends and identify new opportunities for growth
• Work with Engineering, Design, Data Science, Product Marketing, etc. to build, test, and ship products

Knowledge, Skills, & Abilities:

• Ability to define vision, strategy, and roadmap to develop advertising or consumer facing products for mobile
• Ability to initiate and drive projects from concept to completion with minimal guidance
• Ability to run and analyze UI centric A/B tests
• ​​Knowledge of product-oriented quantitative analysis, including statistical analysis
• Ability to create innovative products that improve the way people live and communicate

Minimum Qualifications:

• Bachelor’s degree or equivalent years of practical experience
• 4+ years of experience building and shipping products at a technology company; or a Masters and 3+ years of relevant experience

Preferred Qualifications

• Bachelor’s or graduate degree in a technical field (e.g. computer science, engineering) or statistics related field
• Hands on experience across the entire product lifecycle including: defining product needs, prioritization, pre/post-launch execution
• Experience working with design teams on developing advertising formats
• Understanding of machine learning or computer vision to analyze and enhance video-based content

If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.

"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week.

At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.

We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, where applicable).

Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!

Compensation

In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position.These pay zones may be modified in the future.

Zone A (CA, WA, NYC):

The base salary range for this position is $173,000-$259,000 annually.

Zone B:

The base salary range for this position is $164,000-$246,000 annually.

Zone C:

The base salary range for this position is $147,000-$220,000 annually.

This position is eligible for equity in the form of RSUs.