YouTube & Social Media Content Creator

About TFY

TFY is a workforce management platform that helps mid-sized businesses source talent, onboard, manage, and pay independent contractors around the world. By simplifying global contractor management through a single platform, TFY enables companies to build distributed teams efficiently, remain compliant, and scale internationally with confidence.

As we continue to grow, we're investing in high-quality digital content to educate businesses, showcase our expertise, and build an engaged global community across YouTube and social media.

Role Overview

TFY is seeking a creative, social media-native content creator to lead the growth of our YouTube presence while producing engaging content across our social media channels. You will be responsible for planning, filming, editing, and publishing video content, creating eye-catching visual assets, and building engaged communities across Facebook, Telegram, and LinkedIn.

This is a hands-on content creation role with a strong focus on YouTube growth. We're looking for someone who understands how to create videos that educate, inform, and drive engagement, while also leveraging TikTok, LinkedIn, Facebook, and other social platforms to expand TFY's reach and foster active online communities.

The ideal candidate is passionate about storytelling, understands YouTube and TikTok algorithms, enjoys experimenting with new content formats, and has a proven track record of growing audiences through high-quality video and social media content.

Key Responsibilities

Community Management
Build, grow, and moderate online communities across Facebook Groups, Telegram Groups, and LinkedIn Groups.
Foster meaningful discussions and encourage member engagement.
Develop community engagement initiatives, events, AMAs, polls, and campaigns.
Respond to community questions and conversations in a timely and professional manner.
Monitor community sentiment and identify emerging trends and opportunities.

Social Media Growth

Develop and execute social media growth strategies across LinkedIn, Facebook, TikTok, YouTube, Instagram, and X.
Grow followers, engagement, reach, and community participation organically.
Identify new opportunities to increase brand awareness and audience acquisition.
Monitor social media analytics and continuously optimize content performance.

Video Content Creation

Plan, film, edit, and publish short-form and long-form video content.
Produce engaging TikTok videos, YouTube Shorts, Reels, and YouTube content.
Create compelling video stories that educate, entertain, and promote TFY's mission.
Stay current with platform trends, formats, and algorithm updates.

Creative Content Production

Design social media graphics, infographics, and visual creatives.
Create engaging posts optimized for each social media platform.
Maintain brand consistency across all digital channels.
Collaborate with internal stakeholders to transform complex topics into engaging visual content.

Analytics & Reporting

Track KPIs including engagement, reach, audience growth, watch time, and community activity.
Prepare monthly performance reports with actionable insights.
Recommend improvements based on data and platform performance.

Requirements

Essential

Based in Porto, Portugal.
3+ years of experience managing social media and online communities.
Proven experience growing Facebook, Telegram, and LinkedIn communities.
Demonstrated success growing YouTube and TikTok channels.
Strong video production and editing skills (Adobe Premiere Pro, CapCut, Final Cut Pro, or similar).
Experience creating visual content, infographics, and social media graphics using Canva, Adobe Creative Suite, Figma, or similar tools.
Excellent copywriting skills in English.
Deep understanding of social media algorithms, audience engagement, and content optimization.
Experience using social media analytics and scheduling platforms.
Strong organizational and project management skills.
Creative mindset with excellent attention to detail.

Nice to Have

Experience in HRTech, SaaS, recruitment, or technology.
Experience working with influencers or brand ambassadors.
Knowledge of SEO for YouTube.
Basic photography and videography skills.
Experience with paid social campaigns.
Familiarity with AI-powered content creation tools.

What We Offer

Opportunity to shape the voice and digital presence of a fast-growing global HRTech company.
Creative and collaborative work environment.
Professional development opportunities.
Competitive salary based on experience.
Hybrid working environment in Porto.
Opportunity to work with an international team and global community.

If you're passionate about building thriving online communities, creating engaging content, and growing social media channels that make an impact, we'd love to hear from you.