Event & Brand Ambassador

Event Brand Ambassador & Sales Representative

Help Build the Future of Women's Sports Nutrition

Most sports nutrition products weren't built for women.

We're changing that.

Sora is on a mission to become the leading performance nutrition brand built specifically for female athletes. We create products designed around women's unique hydration, recovery, and performance needs—not simply repackaged products originally created for men.

We're looking for a high-energy, people-loving Brand Ambassador who wants to help build a brand from the ground up.

If you love meeting new people, talking about health and fitness, working events, making sales, and being part of a startup's growth story, keep reading.

What You'll Do

You'll be one of the faces of Sora.

You'll represent the brand at sporting events, races, tournaments, expos, fitness events, and community gatherings throughout Salt Lake County and Utah County. You'll introduce athletes and customers to our mission, help them discover products they love, and create memorable experiences that make people want to be part of the Sora community.

This role combines:

• Event Marketing
• Brand Building
• Sales
• Community Engagement
• Startup Growth

No two events are exactly the same.

One weekend you might be introducing Sora to hundreds of female athletes at a tournament. The next you could be helping us secure our next major event partnership or at a Pilates event.

Responsibilities

Event & Sales**

• Represent Sora professionally and enthusiastically at events
• Set up and break down event booths and displays
• Engage attendees and confidently start conversations
• Share the Sora mission and educate customers on our products
• Distribute product samples
• Generate sales and help customers find the right products
• Create a memorable and positive brand experience
• Collect customer feedback and market insights
• Capture occasional event content for social media

Startup Growth & Event Development

We want someone who wants to help us grow—not just work events.

Approximately 2 hours per week will be spent:

• Researching local sporting events, tournaments, expos, and wellness events
• Identifying partnership and sponsorship opportunities
• Reaching out to event organizers
• Helping schedule future events and activations
• Finding creative ways to introduce Sora to new communities

Who You Are

You might be a perfect fit if you:

• Love talking to people
• Thrive in social environments
• Are naturally outgoing and energetic
• Enjoy sales and persuasion
• Are passionate about health, fitness, sports, or wellness
• Believe in empowering women through athletics
• Take initiative without needing constant direction
• Want hands-on startup experience
• Enjoy solving problems and making things happen

Bonus Points If You Have

• Sales experience
• Retail or customer service experience
• Event marketing experience
• Sports or athletic background
• Social media experience
• Interest in entrepreneurship or startups

Why This Role Is Different

Most event jobs involve standing behind a table and handing things out.

This isn't that.

At Sora, you'll work directly with the founders and play an active role in helping grow a mission-driven startup. Your ideas will be heard. Your work will have a visible impact. As Sora grows, there will be opportunities to take on additional responsibility and leadership.

You'll gain real-world experience in:

• Startup Operations
• Sales
• Marketing
• Brand Building
• Customer Acquisition
• Event Management
• Entrepreneurship

Compensation

• Hourly pay
• Performance-based commission opportunities
• Flexible scheduling
• Direct exposure to startup growth and leadership
• Opportunity for expanded responsibilities as Sora grows

Schedule

• Events throughout Salt Lake County and Utah County
• Most events range from 2–8 hours
• Weekend availability preferred
• Approximately 2 hours per week dedicated to event research and outreach
• You'll work about 20-25 hours a month at $17 per hour plus commission

Our Mission

We're building more than a nutrition company.

We're building a brand that helps women train harder, recover better, and perform with confidence.

If you're excited by startups, love connecting with people, and want to help build something meaningful from the ground up, we'd love to meet you.