Director of Sales - Mid Market, APAC

SafetyCulture is a customer and product-led SAAS company, our mission is to help working teams get better every day, our technology platform and products give front line workers a voice and leaders the visibility to make smart decisions when driving safety, quality and continuous improvement.

As the Director of Sales- Mid Market, APAC, you will drive our strategy and execution for capturing growth across the mid-market sector in this key region. You’ll be responsible for leading high-performing sales and business development teams, focusing on new business generation, account expansion, and optimizing our approach to market opportunities. Your strategic vision and data-driven leadership will be essential to achieving ambitious revenue targets.

Who you are:

• Proven People Leader: You set high standards, lead by example, and are dedicated to developing and empowering your team
• Analytical & Strategic: You use data to drive decisions and solve problems, balancing strategic vision with actionable insights to fuel growth
• Sales-Driven: You are passionate about delivering results, motivated by ambitious targets, and bring a relentless focus on achieving commercial outcomes
• Collaborative & Influential: You excel at building relationships across the organization, working cross-functionally to align goals and drive shared success
• Adaptable & Resilient: You thrive in fast-paced environments, remaining agile and effective even as priorities shift

What you'll be doing:

• Strategic Market Leadership: Develop and execute a tailored go-to-market strategy for APAC’s mid-market sector, driving revenue growth and ensuring sustained market presence
• Sales Team Leadership: Manage and mentor a high-performing team, fostering a culture of accountability, collaboration, and continuous improvement
• New Business & Expansion Focus: Oversee efforts to capture new business while maximizing expansion opportunities within the existing customer base
• Key Client Engagement: Build and maintain strategic relationships with mid-market clients, understanding their needs and positioning SafetyCulture as a vital partner
• Cross-Functional Collaboration: Serve as the voice of the mid-market segment, collaborating with product, marketing, and customer success teams to optimize our offerings and market strategies
• Performance Monitoring & Reporting: Track and analyze sales performance, identify trends, and provide regular insights and recommendations to senior leadership

What you'll need:

• Extensive Sales Leadership Experience: A strong background in leading and scaling B2B sales teams, ideally within the SaaS or tech space, with a deep understanding of the APAC market
• Sales Expertise: A proven track record of successfully closing mid-market deals and achieving revenue targets
• Data-Driven Decision-Maker: Proficiency in using analytics to forecast outcomes and guide strategic decisions
• Cross-Functional Collaboration: Demonstrated success in partnering with multiple teams to enhance customer value and accelerate market impact
• Entrepreneurial Mindset: Ability to identify opportunities, drive initiatives, and adapt to evolving market conditions
• Alignment with Our Values: You exemplify SafetyCulture’s core values: Think Customer, Open Honest Always, Better as a Team, and Be Bold Bring Action

More than a job:

• Equity with high growth potential, and a competitive salary
• Flexible working arrangements, we encourage you to create the best work blend while working from your home and the local SafetyCulture office
• Access to professional and personal training and development opportunities
• Hackathons, Workshops, Lunch & Learns
• We encourage involvement in the community, open source work, attending talks and events, and experimenting with new technologies

Office benefits:

• In-house Culinary Crew serving up daily breakfast, lunch and snacks
• Barista coffee machine, craft beer on tap, boutique wines and a range of non-alcoholic beverages
• Wellbeing initiatives such as subsidised fitness programs, EAP services and generous parental leave policy
• Quarterly celebrations and team events, including the annual Shiplt global offsite
• On-site gym, table tennis, board games, books library, and pet-friendly offices