Lead Generation Specialist

Role Summary

Are you ready to lead a cutting-edge, AI-driven sales team that will drive the next phase of growth for CloutBurst, the premier reputation management platform for financial firms, med spas, dentists, and physicians?

At CloutBurst, we’re revolutionizing client acquisition and loyalty by enabling companies to automate reviews, user-generated content, referrals, and surveys, all while providing patients with enticing rewards. As the Manager of Automated Sales Development, you’ll play a central role in building a scalable sales development engine that leverages automation and digital marketing to reach untapped opportunities across healthcare.

Who You Are

As a Lead Generation Specialist at CloutBurst, you’re a dynamic manager who thrives on creating processes, deploying automation, and leading SDRs (Sales Development Representatives) to consistently exceed targets. You’re innovative, data-savvy, and passionate about using technology to maximize sales efficiency. Reporting directly to the Director of Sales, you’ll be instrumental in designing outreach processes and implementing AI-driven strategies that allow CloutBurst to reach and nurture high-value prospects in the healthcare industry.

About Us:

CloutBurst is an innovative SaaS platform designed to help businesses drive reviews, referrals, user-generated content, and surveys effortlessly. We are looking for a highly motivated Lead Generation Specialist to spearhead lead acquisition through cold outreach, LinkedIn ads, content creation, and more. This role is pivotal to our growth, requiring a strong focus on automation and AI tools to scale lead generation.

Responsibilities:

• Lead Generation Strategy: Design and implement lead generation strategies to attract new clients through cold outreach, LinkedIn advertising, and other channels.
• Campaign Creation & Execution: Develop lead magnets, email campaigns, and ad content to capture leads and nurture them through the sales funnel.
• Automation & AI Integration: Use automation tools (e.g., Salesloft, HubSpot) and AI to streamline outreach, personalize messaging, and efficiently manage large prospect lists.
• Data Analysis: Track and analyze metrics such as conversion rates and campaign performance to optimize strategies continuously.
• Content Creation: Collaborate with the marketing team to produce engaging content that drives inbound interest, including blogs, whitepapers, and case studies.
• Market Research: Conduct ongoing research on target industries, identifying trends and adjusting campaigns based on insights.
• Reporting: Prepare and present weekly/monthly reports on lead generation activities and results.
• Qualifications:

*Experience: *

• 2+ years in lead generation, sales development, or digital marketing, ideally within a B2B or SaaS environment.
• Skills: Proficiency in LinkedIn advertising, cold outreach, and lead magnet creation. Familiarity with automation tools and AI technologies is essential.
• Analytical Skills: Strong data analysis abilities, with experience using analytics tools to inform decisions.
• Communication: Excellent interpersonal skills and the ability to communicate persuasively.
• Creativity: A proactive approach to creating engaging campaigns and content that resonate with target audiences.

Why CloutBurst?

• Leadership Autonomy: You’ll have full support to execute your vision and innovate your way. We value autonomy and trust in results, empowering you to lead in a way that drives exceptional outcomes.
• Commitment to Innovation: CloutBurst is all-in on leveraging AI and digital marketing to reshape reputation management in healthcare. You’ll have the freedom to experiment with emerging technologies and ideas that enhance our processes.
• Impactful Work: Join a mission-driven team dedicated to giving healthcare practices a true advantage. By helping practices grow, you’re also impacting communities by improving healthcare experiences for patients across the country.

Requirements

• Proven Lead Development Automation Experience: You’ve led a high-performing SDR/BDR team at a fast-growth company with automated or AI-driven tools. You’re eager for a new challenge to apply your skills to a specialized niche in healthcare.
• Tech-Savvy and Data-Driven: You love leveraging technology and analytics to refine strategies and produce results. You are well-versed in CRM systems, outreach automation tools, and digital marketing platforms.
• Experience in Healthcare or B2B SaaS: You have experience in B2B sales, ideally within SaaS or healthcare technology, and understand the nuances of selling to healthcare practices.
• Strong Interpersonal Skills: You’re not only a data expert but also skilled at inspiring, coaching, and developing team members to reach new heights.
• On-Camera Skills: You're not shy about creating demo videos, social content, and other media with your face and articulate personality.

Perks and Benefits

• Comprehensive Health Reimbursement: Up to $400 monthly reimbursement after 90 days of employment.
• Generous PTO: 5 weeks off after 1 year, including holidays and a complete break from Christmas Eve through New Year’s.
• Professional Development: Opportunities for certifications, training, and ongoing education to foster your growth.
• Hybrid Support: 3 days in-office initially with a reduction to 2 days in-office required after 90 days and achievement of initial KPIs.

To Apply:

Your ability to follow these directions is essential to moving forward.

Apply here

1. We may setup a quick introductory call to gauge your telephone presence
2. Paid mini project
3. In-depth formal interview
4. Reply to all InMails on LinkedIn that we initiate

If you know someone who’d be perfect for this role, send them our way! If they join the team, you’ll receive a $1,000 referral bonus.

CloutBurst is an equal opportunity employer.