Creative Copywriter

AdPushup is an award-winning ad revenue optimization platform
and a Google Certified Publishing Partner (GCPP). In one line, we help
websites/publishers increase their ad revenue. Not to boast, but for
you to make a great decision, here’s more about us:

• Great Place to Work certified & rated 4.9 on Glassdoor
• Ranked #19 on the Americas’ fastest growing companies list by Financial Times.

Client base of publishers including the likes of NDTV, Geeksforgeeks,
Housing.com, EssentiallySports, Pinkvilla etc.

What we're looking for?
As a copywriter, you will join our marketing team and support our
sales enablement function. Primary objective here will be to aid the
sales team in moving deals down the pipeline through highly
personalized creative pitches, outreaches, and marketing
campaigns. If you’re proficient in copywriting, have a creative
mindset, and understand what it takes to engage a reader, we’d like
to meet you. Feel free to share samples of your work along with your
application. Ultimately, you’ll be responsible for creating content and
driving marketing campaigns that enable conversations with
prospects.

Your day-to-day tasks will include:

• Supporting account based marketing campaigns with personalised communication.
• Creating white-papers, two-pagers, pitch-decks for accounts that sales team needs marketing support with.
• Driving account specific marketing campaigns with sales team to activate conversations with high-value prospects.
• Conducting in depth research (read stalking) of prospects to ideate and execute 1-1 campaigns.
• Working with the team on roadmap initiatives like masterclass,podcast, newsletter, etc. to build a community of AdTech professionals.

You Should Have:

• 1-3 years of work experience as a writer or in a similar role
• Excellent copywriting skills
• Experience in doing research using multiple sources
• Capability to personalise content based on research
• Prior experience of working on sales enablement content will be a plus

Why AdPushup?

Here's a question you should always ask (if you don't already) when
applying for a job - "how meaningful would my work be?"

Now, there's something we'd like to share with you. This one time, CXOs
of a website with global category rank 7 and over 16 million monthly
visitors asked us to share with them our playbook for sales and
marketing because that's how impressed they were with our super
personalized outreach efforts. Another time, one of the founders of a
sports news website with more than 55 million monthly visitors told us
how our research is always on-point and makes them feel incredibly
special.

So, how meaningful would your work be? Enough to make industry
leaders fall in love with AdPushup and you :)

And, of course

• Flexibility to work from home: We believe in work & performance instead of measuring conventional benchmarks like work hours.
• We have a culture of valuing our employees and promoting an autonomous, transparent, and ethical work environment.
• Competitive salary - we stay up to date on job market averages to ensure all employees are compensated appropriately.
• Unlimited Leaves
• We invest in our employees and take pride in helping them grow professionally and personally.
• Training opportunities and study support are offered to those looking to learn.