Marketing Associate

Job description

Role Overview:
We are seeking a Marketing Associate who will be responsible for supporting the development and execution of marketing strategies to drive brand awareness, engagement, and growth for CaseMinister. You will work closely with cross-functional teams to create compelling content, manage campaigns, and analyze performance metrics.

Key Responsibilities:

Assist in developing and executing marketing campaigns across digital, social media, and offline channels.
Create engaging content for blogs, social media, newsletters, and other marketing materials.
Manage and monitor social media accounts, including scheduling posts, engaging with the audience, and growing followers.
Conduct market research to identify trends, competitors, and opportunities for growth.
Support the creation of marketing collateral, including presentations, brochures, and promotional materials.
Coordinate with design and content teams to produce high-quality visuals and content.
Analyze campaign performance and provide actionable insights to optimize marketing strategies.
Assist in organizing and promoting events, webinars, and other marketing initiatives.
Collaborate with the sales team to align marketing efforts with business goals and objectives.
Qualifications:

Bachelor’s degree in Marketing, Communications, Business, or a related field.
1+ years of experience in marketing, preferably in tech or SaaS industries.
Strong understanding of digital marketing channels, including social media, email marketing, and content marketing.
Excellent written and verbal communication skills.
Ability to create engaging and compelling content for various platforms.
Proficiency with marketing tools and platforms (e.g., Google Analytics, HubSpot, Mailchimp, Canva).
Strong analytical skills and the ability to interpret data to make informed decisions.
Creative thinker with a passion for storytelling and brand-building.
Ability to work in a fast-paced environment and manage multiple projects simultaneously.
Nice to Have:

Experience with SEO, SEM, and PPC campaigns.
Familiarity with tools like Adobe Creative Suite (Photoshop, Illustrator) for basic design tasks.
Experience working in the legaltech or related industries.
What We Offer:

A dynamic and flexible work environment.
Opportunities to work on innovative marketing campaigns.
Competitive salary and benefits.

If you're excited about working on impactful technology solutions and have the skills to enhance our platform, we'd love to hear from you! Please send your resume and portfolio to [email protected].