Associate - Brand & creator partnerships

Strategic Partnership Development:

● Identify and onboard new brands for influencer marketing campaigns.
● Develop and maintain a deep understanding of clients' brand values, target
audience, and marketing goals.
● Collaborate with internal teams to create tailored influencer marketing
strategies that align with client objectives.

Influencer Identification and Relationship Management:

● Research and identify suitable influencers aligned with client brands.
● Establish and nurture strong relationships with influencers, negotiating
terms and ensuring contractual obligations are met.
● Act as a liaison between influencers and clients, facilitating
communication and managing expectations.

Campaign Execution and Optimization:

● Oversee the end-to-end execution of influencer marketing campaigns.
● Monitor and analyze campaign performance, providing insights and
recommendations for optimization.
● Work closely with the creative and content teams to ensure brand
messaging is consistent across all influencer collaborations.

Contract Negotiation and Budget Management:

● Negotiate and finalize contracts with influencers, ensuring terms are
favorable for both parties.
● Manage campaign budgets effectively, tracking expenditures and ensuring
cost efficiency.

Reporting and Analysis:

● Prepare detailed post-campaign reports, analyzing key performance
indicators and providing insights for future improvements.
● Collaborate with the analytics team to measure the ROI of influencer
marketing campaigns.