Senior Manager, Product Marketing

The Opportunity at Altana

We are hiring for a Senior Manager of Product Marketing who will be responsible for bringing Altana’s product positioning and GTM strategy to life by shaping how our products are positioned, communicated, and perceived in the market. You’ll report to the VP of Product Marketing as one of the first hires who will help shape the function within Altana.

You Will

• Become an expert on the market and Altana’s audiences and product offerings through internal and external research
• Design and execute go-to-market strategies for new and existing products to support revenue growth and market penetration
• Develop competitive intelligence and form messaging and materials to support Altana’s differentiation in the market
• Lead commercial strategy and execution for new product launches including positioning, pricing, packaging, and internal enablement
• Collaborate with marketing team members to execute effective campaigns to promote product benefits to target audiences
• Own collateral creation across the customer journey from awareness to loyalty, supporting marketing, sales, and customer success teams to communicate product value across each stage

You Are

• 5-7 years of experience in product marketing, preferably in the B2B tech industry, with a proven track record of driving successful go-to-market strategies
• Exceptional written and verbal communication skills, with the ability to craft clear and persuasive messaging for diverse audiences in both the public and private sectors
• Experience and comfort with taking complex problems and simplifying them into understandable and approachable solutions
• Comfortable in a fast-paced, ambiguous environment

This role is based in Brooklyn, NY, USA with hybrid work flexibility and candidates must be within commuting distance from our Williamsburg office.