Growth Lead

About Requity Homes:
Millions of Canadians make consistent monthly rent payments and have the cash flow to afford a home but still cannot qualify for a mortgage. They might be newcomers lacking Canadian credit history, small business owners and gig economy workers facing challenges in getting their income recognized, or families with fair credit scores. Regardless of their situation, they find themselves unable to access homeownership via traditional channels, leaving many Canadians frustrated.

Requity Homes is pioneering a modernized rent-to-own program that is breaking down the barriers to homeownership. Traditionally, Canadians were restricted to either being homeowners or renters. Requity Homes introduces a third option, allowing Canadians to rent and save for their dream homes with the option to purchase at a guaranteed price.

At Requity Homes, we believe in the power of homeownership. Owning a home is so much more than just having a roof over your head. It’s a place to call your own, to raise a family, and to build wealth.

Job Description:
We’re seeking a hands-on Growth Lead to develop and execute a focused growth strategy to hit ambitious goals. This person is critical for identifying, prioritizing and executing on various growth channels while obsessing over the metrics and delivering measurable results.

The ideal candidate is a talented and creative generalist with an entrepreneurial mindset to lead and execute our marketing and partnership activities.

Key Responsibilities:
Working with the CEO directly, you will have the opportunity to brainstorm, lead and execute your own ideas to drive growth such as:

• Plan, execute and manage strategic partnerships with various partners targeting our customer segment such as realtors, newcomer influencers, mortgage brokers etc. to increase awareness of our program
  
• Develop and execute partner engagement strategies to deepen our partnership with the ultimate goal of driving customer acquisition
• Plan and execute on other marketing activities and campaigns including SEO/SEM, email marketing, content marketing, social media advertising, and organic social media
• Take a rigorous, quantitative approach to experimentation and measuring success
• Think outside the box and be creative operationally and strategically

The Growth Lead will be expected to own our GTM playbook and be responsible for monitoring and iterating on our portfolio of distinct growth channels to maximize performance. Ability to conduct quick experiments and make decisive data-informed decisions in a resource constrained environment is a must.

Required Qualifications:

• Proven experience in initiating and scaling growth channels, meaning you’ve built campaigns and tested channels from scratch and know how to iterate quickly
• Expertise in at least one key growth strategy, with familiarity of related areas (partnerships, affiliate marketing, email marketing, paid advertising, SEO, business development etc.)
• Excellent stakeholder management as well as interpersonal and relationship-building skills.
• Strong storytelling skills with an eye for identifying business opportunities and converting them into new deals
• Preferable background in growth, product management, marketing, or similar fields
• Knowledge of real estate and the mortgage industry is a plus
• Ability to multi-task and thrive in a fast-faced environment
• Previous startup experience is preferred
• Ready to roll your sleeves up and get your hands dirty in getting things done with a bias for action!

What We Offer:

• The opportunity to have an outsized impact and shape the growth strategies for a company at an inflection point
• Competitive compensation and benefits
• High autonomy with the ability to build initiatives from scratch
• A fast-paced, execution-focused work environment
• Remote-friendly
• Join a fast growing early-stage company with a vision to solve a $B problem

Application Process:
If you’re a growth leader who can not only strategize but also execute with speed and precision, join Requity Homes to drive our next phase of growth.

1) Initial Application – fill up this form - https://forms.gle/Lk7vQapVFHpH2J5C8 (5 minutes)
2) Video interview (30 minutes)
3) Case study – Take-home assignment
4) Case presentation to the team (1 hour)
5) Final decision

About Requity Homes
Requity Homes Inc. is on a mission to create a fair and flexible alternative path to home ownership in Canada by offering a modernized rent-to-own program that enables aspiring home buyers to live in their dream home today with the option to buy it back later while saving for their down payment one month at a time. The program is currently available throughout Northern Ontario (Sudbury, North Bay, Sault Ste. Marie and Thunder Bay), Saskatchewan (Saskatoon, Regina), Alberta (Calgary, Edmonton) and Manitoba (Winnipeg). For additional information, visit www.requityhomes.com