Community Marketing Lead

Andalusia Labs is building verifiable digital infrastructure to hyperscale global economies.

Andalusia Labs is powered by a nimble and impactful team with deep expertise in building massively scalable software systems, AI, fintech, and blockchain products at Coinbase, Google, AWS, Microsoft, Twitter, Social Capital, Goldman Sachs, and High-Frequency Trading Firms.

Andalusia Labs is backed by Coinbase, Mubadala (Abu Dhabi Sovereign Wealth Fund), Lightspeed, Bain Capital, Pantera Capital, Framework Ventures, Digital Currency Group, Proof Group, Nima Capital, Naval Ravikant, Arthur Hayes, as well as founders, general partners, and executives from globally leading organizations like Founders Fund, Google, and Coinbase, among many others.

Overview
We are looking for a talented and driven Community Marketing Lead who is passionate about marketing, communities, and helping drive growth for innovative products from ideation to launch and beyond. As a Community Marketing Lead, you will lead and launch marketing and social campaigns, owning all components of communication and content from end-to-end across all platforms, including X (Twitter), Discord, Telegram, and YouTube. You will work closely with the founders, engineers, designers, and other cross-functional partners to bring new products and business lines to market. This is an amazing opportunity offering you the ability to help grow a product from zero to one and work with an incredible group of individuals.

Responsibilities

• Work closely with the founders, engineers, designers, and other cross-functional partners to rapidly launch, promote, and drive growth for innovative products
• Drive our overall marketing strategy from ideation, to creatively bringing messages to life
• Own content creation, messaging, and execution from start to finish across all platforms
• Coordinate across the organization to develop a deep understanding of product offerings and help plan curated and innovative go-to-market plans for new announcements
• Cultivate deep relationships with users across all platforms
• Identify growth opportunities across all platforms

Requirements

• 3+ years of experience rapidly growing and managing social media accounts and communities with large followings, especially within the blockchain industry
• Deep understanding of social platforms, especially Twitter, Discord, Telegram, and YouTube
• Passionate about the blockchain industry with experience leveraging social media to grow a brand via product marketing, educational content, playful memes, and other engaging channels
• Excellent communication skills, both written and verbal, with the ability to articulate complex technical concepts in a clear and accessible manner
• Highly autonomous with the ability to work in a fast-paced environment
• Experience with basic design tools to create marketing assets

Nice To Have

• Experience working with startups
• Have a large social media following in a relevant field
• Ability to create video content
• Expert meme builder
• Expert viral marketer
• Knows multiple languages