Digital Marketing Manager

As the Digital Marketing Manager at CloudSEK, you will be a pivotal player in driving brand awareness, generating leads through performance marketing, and expanding our market reach. You will manage and execute digital marketing strategies, optimize our website, and lead SEO initiatives. Your expertise will be essential in developing new product pages and compelling use cases, contributing to our growth objectives. This role offers the opportunity to work on projects that directly impact CloudSEK's digital marketing performance. Key Responsibilities:

• Digital Marketing Strategies: Develop and implement comprehensive digital marketing strategies to drive brand awareness, lead generation through performance marketing.
• Website Management: Oversee website updates and changes using platforms like Webflow and WordPress, ensuring an optimized user experience and improved performance.
• SEO Optimization: Lead SEO initiatives to improve search engine rankings, increase organic traffic, and enhance online presence through regular audits and content optimization.
• Product Pages & Use Cases: Create and launch compelling product pages and use case content that effectively communicates CloudSEK's offerings.
• Performance Tracking: Track, analyze, and report on digital marketing performance metrics to measure ROI and identify opportunities for improvement.
• Cross-Functional Collaboration: Collaborate with marketing, product, and content teams to ensure alignment and effective execution of digital strategies.
• Content Creation: Develop engaging and SEO-optimized content that resonates with our target audience and supports our marketing campaigns. Key Skills & Requirements:
• Proven experience in digital marketing, with a strong focus on SEO, content marketing, and website management.
• SEO Expertise: Strong knowledge of SEO strategies, tools, and successful track records in improving search rankings.
• Webflow & WordPress Proficiency: Experience in building and managing websites using these platforms.
• Content Creation: Ability to create engaging content aligned with marketing strategies, including product pages and use cases.
• Analytical Mindset: Data-driven decision-making, with the ability to track and report on digital marketing performance.
• Strong Communication: Excellent written and verbal communication skills, with experience working in a collaborative environment. Preferred Skills:
• Experience in the cybersecurity or technology industry.
• Knowledge of Google Analytics, marketing automation tools, and other analytics platforms.
• Experience with social media marketing and paid advertising campaigns.