Social Media Manager

About us:
GradRight is an Ed-fintech startup focused on global higher education. We are committed to enabling global youth aspirations by helping students find the "right education" at the "right cost." We aim to assist students in discovering their best fit universities and funding plans.

Our flagship product - FundRight is the world’s first student loan bidding platform. GradRight won the HSBC Fintech Innovation Challenge supported by the Ministry of Electronics & IT, Government of India & was among the top 7 global finalists in The PIEoneer awards hosted by The PIE News, UK. Since September 2020, we have received over US$500 million in loan requests and successfully secured over US$75 million in loan approvals for more than 1600 students.
Our recently launched product - SelectRight brings together students and universities on one platform to provide an innovative approach to university selection and student recruitment. The product rests on the three pillars of data-science, transparency, and ethics to match students to their best fit universities and programs.

GradRight's core team possesses extensive domestic and international experience in the launch and scale-up of premier higher education institutions. We are firm believers in the transformative power of education. The team culture balances hard work with play and thrives on team members fuelling each other’s learning and growth.

GradRight was founded in 2019 by Sasidhar Sista, an alumnus of BITS Pilani, and University of Pennsylvania; and Aman Singh, an alumnus of the Indian School of Business and Indian Institute of Technology, Delhi.

In this role of a Social Media Manager, you will work on the following:

Core Responsibilities:
To ideate, create and execute creative ideas and marketing campaigns for our Social Media channels to build the brand based on our brand tone.
To run multiple Instagram pages that focus on community building.
To support the content development for all our social platforms
To monitor user engagement and suggest content optimization.

Other Responsibilities:

To keep a track of news in the higher education and financing sector to create insightful posts
To stay abreast with new social content ideas and apply learnings to enhance our communication
To work with our design team members to ensure content is aligned & appealing
To collaborate with Sales and Product teams to ensure key product developments are updated on Social Media.
To promote events (Lives, webinars etc) on Social Media

Qualifications/Skills we would prefer:

Graduate
2-3 year of experience in Social Media marketing

Good to have:

Basic designing skills
Good communication skills

Apply if you are:

A Social Media whiz
Passionate about branding
Would love to work in a dynamic team
Have an eye for detail in what you do
Want to make a difference in the lives of students