Marketing Manager

Details:
A leading cryptocurrency financial platform built by a group of Wall Street quant trading veterans is seeking a Marketing Manager within the AscendEX Launch business unit to support our growth within the digital asset industry.

Our company is seeking an individual with a strong work ethic and a high level of intellectual capacity that thrives in a fast-paced, hands-on entrepreneurial environment. In this role, you will report directly to the firm's Head of Launch and play a crucial role in delivering exceptional client marketing initiatives and campaigns for innovative companies that work with the Launch team. Interactions with clients will be conducted both in person and virtually at conferences and events around the world.

In this role, you will manage the launch marketing team and will be responsible for planning, managing and delivering on key marketing efforts related to partnership campaigns. You will be responsible for coordinating internal and external partnerships and completing key listing deliverables.

Key Responsibilities:

• Assess, plan, and advance strategies to partner with blockchain companies for listing, co-branding, and partnership opportunities.
• Implement new crypto-related campaigns and initiatives by collaborating closely with cross-functional teams including Product Management, Business Development, Operations, and other departments.
• Lead the AscendEX Launch marketing team focusing on content creation, distribution, public relations, and internal/external reporting
• Maintain key agency relationships and oversee the entire marketing campaign life cycle for clients that we work with
• Manage team production of a high volume of social content
• Establish and design a creative brand strategy to distribute content across existing and new channels
• Innovate our listing marketing strategy to reinforce best practices with a regular cadence of CTAs grow social and platform level activity
• Develop and iterate goals and KPIs to support broader business and client objectives
• Grow our social media presence, audience, and platform level activity (user signups, daily active traders, deposits, etc.) across all channels through organic content creation
• Create executive-facing reports and presentations regarding team KPIs and accomplishments.

Requirements:

• Bachelor’s degree required.
• 3-5+ years of agency / social media experience, strategically developing and distributing digital content and campaigns
• Experience hiring, building, and leading a marketing team
• Excellent organizational skills and a process oriented attitude; able to scale existing processes to be more efficient between teams
• Excellent written communication and copywriting skills
• A proven ability to evaluate, prioritize, and delegate workloads for your team
• A willingness to pivot strategy based on quantifiable data, and the ability to make quick decisions
• The ability to articulate and strategically apply industry and digital best practices, along with a deep understanding of platform, industry, and creative trends, to your creative endeavors
• A strong creative vision and an understanding of clients' needs and objectives is essential
• A good communicator with the ability to influence a wide variety of partners, train large groups, and present to senior management
• You must demonstrate that you have strong crypto acumen or show a demonstrated interest and enthusiasm for crypto and the ability to ramp up rapidly
• You have a sincere desire to succeed. Our team produces high quality work within short deadlines. Being in charge of a problem does not frighten you, but rather empowers you to take full responsibility for achieving our goal.