Marketing Manager

At Xmerica Brand Group, we have two active marketing leader DTC brands, ChillX (#1 Minimalist Auto Litter Box, www.chillx.co) and FreeX (#1 Wireless Thermal Label Printer, getfreex.com).

We are looking for a bright eCommerce Digital Marketing Manager at our new DTLA office.

WHAT YOU’LL BE DOING

• Build, manage, and optimize marketing campaigns across influencer, video, SEO, social media, and email.

• Brand Reputation Management: Create, respond, and monitor brand mentions to ensure positive and convincing brand messages across social media, video, SEO, and PR.

• Influencer/PR Marketing: Identify and develop partnerships and content across media.

• Video Marketing: Produce and manage hero, hub, and hygiene video content.

• SEO Marketing: Execute SEO initiatives, including site audits, keyword analysis, competitive analysis, link building, and SEO-driven copywriting.

• Social Media Marketing: Build up Facebook and Instagram branded content and vibrant community.

• Market Research: Competitive analysis, and new product suggestions.

• Copywriting: Write conversion-driven ad copies, product copies, email marketing, social media, and website content.

• KPI Driven: Measure and report performance of all digital marketing campaigns and assess against goals (CPM, CPC, CTR, ROI, CPM, etc.)

• Project Management: Create and manage internal and external project process, scope, timeline, resources, budget, risk, and quality assurance for a diverse portfolio of marketing channels.

REQUIREMENTS

• Passionate brand advocate

• 3+ years of digital marketing experience

• Naturally curious, bright, and empathetic individual who is fun to be around

• Highly organized and dependable

• Startup Mindset: Thrive working independently in changing environments and have a strong ability/willingness to learn and grow

• Bachelor's degree (preferably in business, marketing or a related field)

BONUS POINTS

• Product geek

• DTC brand building experience

• Cat owner and lover

• Growth hacker experience

LOCAL CANDIDATES ONLY - Onsite Interview Required at DTLA

HIRING IMMEDIATELY