YUR company logo
Make Fitness A Game11-50 Employees
  • B2C
  • Early Stage
    Startup in initial stages
Website
Location
Company size
11-50 people
Total raised
$1.1M
Markets
MobileFitnessAugmented RealityVirtual Reality
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YUR careers

Make Fitness A Game
YUR uses spatial computing (both AR and VR) to get individuals more active, engaged, and informed. From data collected from the fastest growing VR and AR fitness community, using renowned active titles such as Beat Saber, YUR has found that calorie burn from using VR games can be significant. YUR’s role is to show users health data predicated on VR and AR inputs alone.

VR as an effective weight-loss tool is generally speaking unintentional. VR captivates the senses and body enough to cause users to move enough that weight loss can come as an ancillary benefit. This is a historic paradigm shift because fitness has been notorious in its failure to stimulate the mind. YUR sees a combination of the entertaining nature of gaming with the physical benefits of exercise as a true movement toward the disruption of the stereotypical formats of fitness.
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Embrace paradox. Founder/CEO @YUR
Valuation

$5M

Funded over

1 round

Latest round

Seed (Sep 2019)

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