DiscoverStartupsWaypoint Media
Waypoint Media company logo
Turning gaming's content creators into media sellers1-10 Employees
  • Early Stage
    Startup in initial stages
Website
Location
Company size
1-10 people
Total raised
$500K
Markets
Video GamesMarketplacesInfluencer MarketingDigital Media Marketing
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Waypoint Media careers

Turning gaming's content creators into media sellers
Waypoint Media is a tech-enabled media company that makes large scale, targeted advertising through eSports and Gaming content creators possible.

eSports has an audience of over 30 million in the US alone, and is expected to continue to grow at an annual rate of 20%. Viewers are fragmented across many different content creators, and despite a unique and engaged audience, are almost entirely monetized through traditional digital pre-roll.

To meet these challenges we developed the Waypoint Marketplace, a robust platform that turns content creators into media sellers. Our goal is to unlock new revenue opportunities by enabling advertisers to partner directly with content creators across all relevant channels.

Using our technology, content creators can measure their reach and manage campaigns while advertisers can discover influencers and develop meaningful partnerships that serve their brand and media goals.
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Christian Bingham
Avatar for Christian Bingham
Founder of @Waypoint Media . Early member of @AppNexus, formerly at @Goldman Sachs
Kevin Hsu
Avatar for Kevin Hsu
Founder @Waypoint Media • Data @AppNexus • Controls Systems @General Atomics ASI • Control Theory from @Harvey Mudd College
Auwal Isa-Odidi
Avatar for Auwal Isa-Odidi
Founder @Waypoint Media • Worked at @Hoffmann-La Roche • Studied at @Schulich School Of Business
Total raised

$500K

Funded over

1 round

Latest round

Jan 2014

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