Jobs at VeSync

• Own the Site Roadmap: Set the roadmap for the path to purchase on Shopify: landing pages, product pages, checkout, and membership signup. Decide what gets built, in what order, and why.
• Carry the Brand and Positioning: Execute the brand vision and the positioning from Brand and Product Marketing across the site, so every page looks, sounds, and explains the product the way the brand intends.

• Own Levoit’s end-to-end growth strategy, driving customer acquisition across paid, owned, partnership, influencer, affiliate, and emerging channels.
• Lead growth planning, forecasting, and performance management, including CAC, ROAS, MER, contribution margin, and payback objectives.

• Champion the customer's perspective throughout the product lifecycle to ensure their needs are prioritized, resulting in successful and engaging products.
• Communicate with project requestors and other project managers to assess the scope of projects and retrieve all necessary details to start

• Consolidate marketing data from multiple sources into a unified system, ensuring all datasets are compatible and accessible for comprehensive analysis and cross-channel insights.
• Regularly audit, validate, and clean data to eliminate duplicates, correct errors, and maintain high standards of accuracy and reliability for effective decision making.

• Own the Recommendation Systems Roadmap: Define and own the product strategy and roadmap for personalization and recommendation deliver, prioritizing bets that move engagement, retention, and health-behavior outcomes.
• Translate Model & Behavioral Outputs into Product: Partner with AI/ML and Behavioral Scienc...

• Consolidate marketing data from multiple sources into a unified system, ensuring all datasets are compatible and accessible for comprehensive analysis and cross-channel insights.
• Regularly audit, validate, and clean data to eliminate duplicates, correct errors, and maintain high standards of accuracy and reliability for effective decision making.

• Execute end-to-end creative development for marketing campaigns and product launches, from concept through final production
• Design and deliver high-quality assets across channels, including:
  

Paid media (Google Ads, Meta, Performance Max, display)
Email marketing (eBlasts, lifecycle campaigns)
Website and landing page banners
Organic and paid social media content

• High-Impact Design Execution: Lead the design and optimization of websites, landing pages, mobile experiences, and digital ads, ensuring a high bar for both visual craft and performance.
• Design System Stewardship: Maintain and expand existing design systems, including style guides, UI kits, and typography standards, to ensure brand consistency across all digital platforms.