Veritonic company logo
The Sonic Truth11-50 Employees
  • B2B
  • Early Stage
    Startup in initial stages
Website
Locations
Company size
11-50 people
Total raised
$11.5M
Markets
MarketingTestingAudioMultimedia
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Veritonic careers

The Sonic Truth
Marketers have a wealth of data at their fingertips. In fact, virtually every decision has some data guiding it: where and how to place ads, who to target, what color to make the submit button, and so on.

Audio selection — from voice to music to functional sound — has been a loud exception to this rule, despite the fact that innovation and investment around audio is booming. There’s simply too much opportunity at stake to be basing audio decisions on hunches.

Veritonic was created to solve this problem. We were pioneers in online testing and optimization, helping marketers make data-driven decisions about websites and user experience when they were struggling for guidance. Now we're applying the same evidence-based approach to ensure that, every time someone uses sound commercially, in any way, they’re always leveraging the most effective audio, getting to that truth easily and driving success.

That’s the sonic truth.
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Kevin Marshall
Avatar for Kevin Marshall
Founder @Veritonic, @Coach Wizard, @PubGears, @gawk.it, and @Statsfeed • Worked at @Bit.ly, @American Express, @KPE, @RRBowker, and @Reviews.com
Scott Simonelli
Avatar for Scott Simonelli
CEO & Founder @Veritonic Worked at @Ordergroove, @Optimost, @Sony Music Entertainment , @Boosey & Hawkes • Studied at @The Catholic University of America
Andrew Eisner
Avatar for Andrew Eisner
Co-founder and COO at Veritonic. Enterprise marketing software: VP Services, CTO, and COO @Movable Media . @Optimost marketing and content. HBS MBA.
Valuation

$43.1M

Funded over

3 rounds

Latest round

Series A (Jun 2022)

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