Unique careers

Consumer awareness around data privacy and growing legislation to protect it is causing massive disruption to the $270 billion advertising market. The programmatic advertising ecosystem fundamentally changes when cookies, used to track individual behavior on the web are eliminated. The deprecation of mobile identifiers like Apple's IDFA and soon Google's Mobile ad ID are already impacting advertiser's ability to target and optimize media. We call this the great advertising reset.
Unique is building a privacy safe, custom and portable signal to target and optimize media without cookies. Our product is a meta-decisioning engine that is ethical and sustainable using customer data to activate media spend across walled gardens like Google and Facebook as well as the open web. We have filed a provisional patent for this technology and built a team of seasoned industry veterans to build the technology and attract new customers.