- B2B
- Early StageStartup in initial stages
Shift careers
Shift is a female-founded technology company that uses virtual reality and analytics to reduce the amount of time, money, and staff resources needed for nurse training. Their growing library focuses on advancing health equity, nurse onboarding, and mandatory training.
We are at a point in time when change is upon us and Shift is defining the future of nurse education. Their Proprietary Methodology utilizes real-world mechanisms for how every adult actually learns, along with the use of Virtual Reality as a tool to create super nurses at scale.
Imagine a world where instead of long, boring training sessions that cost hundreds of thousands of dollars, a nurse can simply slip on a headset and be transported to a real-world scenario - anytime, anywhere.
Shift is on a trajectory to corner this market. Not only is Shift a first mover, they are the only company today that is delivering a library of training that includes virtual reality, data analytics, psychology, and behavioral change, as part of their Proprietary methodology. Shift is a game-changer, setting the gold standard and driving better outcomes by delivering training to its customers that is of the highest quality for every single learner. Results from initial customers are validating this premise in the form of happier staff, higher retention, lower cost of training, and differentiation in the recruitment process.
The company’s B2B business model features a content library that is purchased on a subscription basis. Their land and expand go-to-market strategy creates a compelling price point and value proposition for entry into organizations in their target markets. Once in, their high caliber suite of products and outstanding levels of service and support create add-on sales that drive up the lifetime value of clients across their customer base.
We are at a point in time when change is upon us and Shift is defining the future of nurse education. Their Proprietary Methodology utilizes real-world mechanisms for how every adult actually learns, along with the use of Virtual Reality as a tool to create super nurses at scale.
Imagine a world where instead of long, boring training sessions that cost hundreds of thousands of dollars, a nurse can simply slip on a headset and be transported to a real-world scenario - anytime, anywhere.
Shift is on a trajectory to corner this market. Not only is Shift a first mover, they are the only company today that is delivering a library of training that includes virtual reality, data analytics, psychology, and behavioral change, as part of their Proprietary methodology. Shift is a game-changer, setting the gold standard and driving better outcomes by delivering training to its customers that is of the highest quality for every single learner. Results from initial customers are validating this premise in the form of happier staff, higher retention, lower cost of training, and differentiation in the recruitment process.
The company’s B2B business model features a content library that is purchased on a subscription basis. Their land and expand go-to-market strategy creates a compelling price point and value proposition for entry into organizations in their target markets. Once in, their high caliber suite of products and outstanding levels of service and support create add-on sales that drive up the lifetime value of clients across their customer base.
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Wendy Morgan
CEO and Founder at Shift. An entrepreneur with a passion for using technology to solve the world's most pressing social issues.
Valuation
$0
Funded over
2 rounds
Latest round
Pre-Seed (Mar 2020)
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