Observa company logo
AI platform brings ecommerce-style analytics to brick-and-mortar retail11-50 Employees
  • B2B
  • Early Stage
    Startup in initial stages
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Observa careers

AI platform brings ecommerce-style analytics to brick-and-mortar retail
Observa helps consumer brands and retailers grow sales through AI-driven insights and actions. The Observa platform captures unique store-level information collected by both our customers’ employees and equipment and Observa's crowd of over 350,000.

We use image recognition to measure against approved product lists or planograms and combine the results with other data sources, such as historical sales and supply chain data, to direct actions and deliver analytics to drive efficiency, an improved consumer experience, and sales. Our real-time validated data is unique in the industry. This data collected over time results in a view over brick-and-mortar much like Google Analytics over e-commerce.

Observa is solving the biggest problem in retail, which is poor store execution.
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Erik Chelstad
Avatar for Erik Chelstad
Eng leader @Isilon through $780MM IPO Designed air traffic collision avoidance @Honeywell CE & EE - @Purdue University, MBA - @University of Washington
Hugh Holman
Avatar for Hugh Holman
CEO & Co-Founder @Observa. Foster MBA @University of Washington, BA @SeattleU. Drove strategy in retail @Savers & @AquaStar including sales >$400MM.
Valuation

$0

Funded over

2 rounds

Latest round

Seed (Mar 2019)

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