Cross-channel plans: Connect paid strategy (digital and traditional media) with SEO/AEO strategy, content, creative, social and PR so channels share audiences, messages and goals.
Briefs and kickoffs: Contribute to briefs alongside Client Experience and Strategy, then guide Performance Marketing, SEO, Creative, Content and Analytics in building one integrated recommendation.
Contribute to SEO and Answer Engine Optimization (AEO) strategies for assigned clients by translating client goals, audience behavior, search intent and performance data into practical recommendations.
Own day-to-day SEO/AEO deliverables with rigor, polish and clear rationale, including audits, c...
