myCulture careers

Digital Natives (20-40 years) have a strong interest in art and culture but no time to gain an overview. So, they either don’t visit museums or always visit the same ones even though they long for variety. At the same time, museums suffer from dropping ticket revenues and inexistent customer relationships, especially with 20-40 year olds.

With myCulture, we've developed an app that provides users with personalised recommendations for art exhibitions – based on their interests. Like Netflix for art. That way, they receive a quick overview over relevant exhibitions and can directly book their museum ticket. With Digital Natives, museums reach a new target group and they can re-engage with them after their visit.