Motyx company logo
Kayak-like price transparency meets grocery products1-10 Employees
Website
Company size
1-10 people
Total raised
$1.5M
Company type
Startup
Markets
Direct MarketingBig DataMobile Advertising
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Motyx careers

Kayak-like price transparency meets grocery products
Motyx is a mobile shopping software company. Motyx is marketing an app, SaveOn!, that saves Shoppers money and time while creating an addressable audience for brand marketers and retailers. Motyx’ shopping app dramatically improves the way consumers make purchase decisions – providing real-time local store price transparency that saves shoppers up to 65% on their bill driving adoption and usage. In parallel, Motyx has developed a mobile-marketing campaign management technlogy platform for Marketers that enables dynamic and behavior based promotions and search ad delivery to Shoppers all along the path to purchase. Marketers can engage with Shoppers at the “moment-of-decision” (MOD) – when they have decided what to buy but before they have acted. Targeting capabilities include: demographic, psychographic, behavioral and other causal sales drivers. Use of the Company’s products, is creating a vast wealth of Shopper data that can be mined to provide business intelligence analytics.
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Founder and CMO of Motyx Inc. Strong software and consumer marketing background (Glaxosmithkline, MIcrosoft, SAP) and success in both large and small organizations (Freemarkets, Saba).
Total raised

$1.5M

Funded over

1 round

Latest round

Feb 2013

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