Primary Researcher: Lead and conduct qualitative and quantitative research initiatives, including stakeholder interviews and user surveys, to uncover organizational goals and user needs
Competitive Analysis: Own the evaluation of the competitive landscape, identifying market gaps and opportunities for differentiation
Develop and implement marketing strategies to promote and grow our brand, including crafting messaging for giveaways, branding initiatives, and promotional products
Own and execute Modea’s participation in two annual conferences, including coordinating with vendors and conference organizers, writing speaking proposals, designing and facilitating booth giveaways, and planning elevated private events
