- B2C
- Early StageStartup in initial stages
Madre Mezcal careers
Madre Mezcal is an artisanal mezcal made in Oaxaca.
We have built a grounds up community of creative industry influencers and believe the mezcal industry is the next huge growth area in spirits.
At just 3% of the global tequila business, the trajectory for growth is incredible.
The major industry players, Diageo, Pernod Ricard, Bacardi are all taking notice with early acquisitions in the space.
It's our belief that new entrants into the spirits market, as with all consumer brands, have to be built ground up and too many buy distribution in the mistaken idea that they have a brand.
Brands are brands because they connect with a consumers soul, and at Madre we are building a community to explore an adventurous spirit and an open-ness to see the world in a new light.
Our product is winning awards, but most importantly is connecting with the zeitgeist of connected conscious consumers.
We have built a grounds up community of creative industry influencers and believe the mezcal industry is the next huge growth area in spirits.
At just 3% of the global tequila business, the trajectory for growth is incredible.
The major industry players, Diageo, Pernod Ricard, Bacardi are all taking notice with early acquisitions in the space.
It's our belief that new entrants into the spirits market, as with all consumer brands, have to be built ground up and too many buy distribution in the mistaken idea that they have a brand.
Brands are brands because they connect with a consumers soul, and at Madre we are building a community to explore an adventurous spirit and an open-ness to see the world in a new light.
Our product is winning awards, but most importantly is connecting with the zeitgeist of connected conscious consumers.
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Davide Berruto
Chris Stephenson
Co-Founder & CEO Madre Mezcal. Brand builder & Cultural Engineer. Music & fashion industry background. MTV, SFX, Interscope, Xbox, Pepe Jeans. Marketing expert.
Valuation
$24M
Funded over
3 rounds
Latest round
Series A (Sep 2020)
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