Identity Labs careers

Identity Labs is a personal branding company for high-net-worth individuals. Influential Tech CEOs, Fortune 100 companies, Y Combinator Alums, Thiel Fellows, Investors with billion-dollar portfolios, and the like. Our clientele expands across Asia, the Middle East, Europe, and America.

We help our clients build iconic and respected personal brands on social platforms that matter most to their business.

Across all our client accounts, we control about 200 million eyeballs per month. Our content dominates broad swathes of Twitter. This reach is consistent and compounding. We reverse-engineer how social algorithms work to discover storytelling styles, emotions, and narratives that help our clients get tremendous organic reach in a way that’s never been done before.

Here’s a sneak peek into how we think about content distribution.

Our Virality Framework → Reach = f(retention %, retweet rate, clickthrough rate)

We are a personal branding company with the approach of a science lab. With our proven frameworks for producing viral content, we aim to redefine content production as a discipline. We launched in 2022, and on track to grow our team to over 30 people this year.